fbpx

SEARCH

2678 Views

What Does Scarlet Lady Smell Like? (VIDEO)

Click on the icons below to share this post

There are many questions in life that we may never answer, but thanks to a new scent from Virgin Voyages, we now know exactly what Scarlet Lady will smell like. The cruise line’s first ship, debuting in just a few months, will have a signature scent called Ship No. 1 which guests can enjoy on board, or purchase their own where all net-proceeds will be donated to ocean conservation non-profit foundation Oceans Unite. 

Ship No. 1 

Virgin enlisted the help of Air Aroma, a company that bills itself as a “scent marketing” operation which helps create custom fragrances for a number of high-end hospitality and consumer brands. Our sense of smell is one of the most powerful of our senses as its uniquely tied to memory and emotion. A scent can make you feel a certain way and in the case of Ship No. 1, that memory will be your time on board Virgin Voyages. 

In a press release this morning, the cruise line described exactly what Ship No. 1 will smell like. 

Created by Air Aroma, Ship No. 1 embraces the marine and aromatic freshness of sea lavender, contrasted with the warmth of sun-kissed wood from a fig tree. Transport yourself into a vacation mindset all year long with the signature smell of the sea, salt in the air and sun on your skin feeling that is evoked by this new fragrance.  

For $50, guests can purchase 100ml bottle of the scent and all the profits will benefit Ocean Unite, a conservation organization dedicated to protecting our seas and oceans by the year 2030.

RELATED: What Would You Name Virgin Voyages’ New Craft Beer?

 

While we’re excited to give it a smell, the press release came with a few black and white photos and a video that just scream “holiday fragrance ad”. Check them out below. 

Do you have any ideas for what Ship No. 2 should smell like? Perhaps lilac and sandalwood? Lemongrass and mulberry?  Send us your ideas, real or otherwise in the comments below!

Let us know your comments!

Click on the icons below to share this post