MSC Cruises Introduces Vinotherapy Spa Treatments

MSC Cruises has launched a signature collection of vinotherapy spa treatments, created with LAJATICA vinotherapy products from Bocelli Wines. Exclusive to the MSC Aurea Spa, the treatments have debuted on the Miami-based MSC Seaside, and will soon be introduced on MSC Cruises ships fleetwide.

What are Vinotherapy Spa Treatments?

Strengthened by the anti-aging and firming properties found in grapes, these luxurious facial and body treatments are made with natural extracts from the Bocelli family vineyards and blended with Tuscan plants and essential oils.

Andrea Bocelli performs at MSC Seaside’s naming ceremony

The Bocelli family has been producing small-yield wine with a handmade artisan style for 180 years. The vineyard is currently run by Alberto Bocelli, whose brother, the world-famous tenor Andrea Bocelli, has held a relationship with MSC Cruises since he performed at the christening of MSC Poesia in 2008 and again at MSC Seaside’s christening in 2017. (During the ceremony, MSC Cruises also announced a new charitable partnership with the Andrea Bocelli Foundation, which works in Haiti to establish schools, help the community, and improve health care.)

The vinotherapy cosmetics, LAJATICA, is named for the Lajatico region in Tuscany where the Bocelli family has long-held their family estate. The grapes from the vineyard are a key ingredient. Throughout her life, Andrea’s grandmother, Andreina, was known to prepare a compote of red grapes and wild herbs, which she used to hydrate her skin. Passed down through generations, this beauty secret was considered to be the source of her youthful appearance, and in later years, these results would be supported with scientific findings.

With high-quality, certified-natural, raw ingredients, LAJATICA cosmetics are free from petroleum derivatives, silicones, or parabens, and are never tested on animals. They contain a high concentration of grape polyphenols, including resveratrol, which has been called “the molecule of eternal youth.” This antioxidant is found in the skin of grapes and inhibits free radicals, which can extend the lifespan of cells by up to 70 percent. By using leftover “waste products” from the wine-making process, LAJATICA products reduce waste by using the peels, stems, and seeds to create their creams and serums.

MSC Cruises worked to create a series of unique treatments using the LAJATICA cosmetics to offer guests the benefits of Italian grapes. Spa guests will benefit from boosted circulation, reduced signs of aging, improved digestion, and brightened skin tone. The treatments come in many forms, from traditional massages using essential oils, to baths and peels, and are recommended for those wishing to counteract problems with skin elasticity and hydration, as well as to strengthen their blood vessels, thereby improving microcirculation.

Eight different wine-based treatments have been developed exclusively for MSC Cruises using the LAJATICA beauty products, including three body treatments, a luxurious Mediterranean Citrus Body Massage, and four facials, one designed specifically for men.

Vinotherapy spa treatments are just one of the many wellness offerings in the MSC Aurea Spa. Every ship in the MSC Cruises fleet features this authentic Balinese Spa, and MSC Seaside boasts the largest to date, with a variety of facilities including the MSC Gym, outfitted with the latest equipment from TECHNOGYM™; a hair salon from global hairstyling brand Jean Louis David; as well a state-of-the-art thermal area with a unique Snow Room and Salt Relax Area.

^{Photos: MSC Cruises}